Here is a cool design and pop-up project we completed for a successful Jewellery company in St Pancras Internation train station. The pop-up was a Christmas season stand, design to attract the festive customers whilst going about their daily commute.
An open sided stand, which soft curves and different levels made for an inviting stand for Estella Bartlett to show off their best sellers.
Plywood and muted lacquered tones were the main materials used, alongside glass display units, with practical and lockable storage hidden below each stand.
Designing this stand, we had to fit within limited proportions, and to a tight brief that had to be approved by both Estella Bartlett and St Pancras International.
The festive stand whilst primarily a pop-up shop, also then brought the brand name to the attention of the thousands of commuters that use St Pancras Internation daily. Attracting a wider and more diverse customer base, in a location that is great for customers looking for gifts, a primary audience of Estella Bartlett.
We were really pleased with the design outcome!
